TW: Was thinking the other day of how important to the Obama brand his family has been. They are really the 21st century inheritors of the "Great American Family" mantle. For the first time in a long time the White House has a "normal" and very appealing family structure. No patricianism with the attendant tensions (Bush pere and fils), no strange white trash/Oxford/modern woman combo (Clinton), no corn pone/granola weird (Carter), no Hollywood/Western/rebellious (Reagan) etc. Just good old Ozzie and Harriet Nelson, Ward and June Cleaver, Huxtable family warm and snuggly. Those do not exist often in real life but when they do it can sure help a POTUS brand.
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