Friday, December 18, 2009

How Not To Be a Media Relations Manager

TW: Have never heard of any of the companies or people below, but I thought the quote from the media person to be priceless. Usually media managers are smarmy spinners, not so much in Ms. Laumaea's case.

From Felix Salmon at Reuters:
"On Monday, Barry Minkow put out a press release accusing a NYSE-listed company, InterOil, of being “nothing more than hype”. InterOil has had a large short interest for some time, and it seems that Minkow touched a nerve, because InterOil’s senior manager for media relations, Susuve Laumaea, went borderline insane via email in response:

'you are a gutless coward of the highest order, a jealous and envious SOB… You are a loser, a non-achiever and a sour-grape. Piss off you good for nothing… Do not be afraid on account of me being a descendant of cannibals … no, no, believe me, I will not cannibalise you or feed you to the swamp crocodiles…

you are known crook, conman, convicted felon, a psychopath and a pathological liar who is jealously envious… You have no sense of common decency. You are neither here nor there among the cream of decent God- fearing humanity. You are a scum of the earth, a creepy-crawlie who should have been locked away and the key thrown away too so that you rot away like the dung heap you are. You are a coward of the highest order… I can’t use you as crocodile feed because you are too poisonous … those alligators will die eating you, cooked or uncooked…

Who gave you the authority to investigate InterOil, you piece of shitty non-entity? You are nothing more than an internet pirate, a low-life manipulator who is out to profit by your dishonest, fraudulent, slanderous and cowardly methods. Up yours.'

Well, the “convicted felon” bit is actually true, but in many ways that just makes Minkow more believable as an uncoverer of fraud. But somehow it’s not easy to trust a company which accuses its critics of being a “dung heap”, and tells them they are too poisonous to feed to crocodiles."

http://blogs.reuters.com/felix-salmon/2009/12/17/media-relations-emails-of-the-day-interoil-edition/

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